Privacy Policy

Your Personal Information Is Private

Gridiron Tire is serious about protecting our customers' personal information. You can always browse our site for tires, parts, or wheels without ever having to provide any of your personal information.  We really want the bare minimum of information from you and about you. We want just enough to be able to place your order and get it shipped to you as quickly as possible.

While doing business with you, we may have to gather certain information, such as your name, home address, vehicle and email address. We will not sell, rent, trade or give away individual, personally identifiable information entered on this site to any third party. We collect such information so that we can process orders, personalize your shopping experience, or send you the latest product and other useful material. If you do not wish to receive further material from Gridiron Tire, you can simply respond to our email or otherwise tell us that you do not want to receive future communications.

Online Orders

Gridiron Tire also collects credit card information from you to process purchases from the site.  We do not store your credit card information after it is used to make a purchase.  Reputable third-party financial institutions process our credit card transactions.   

Whenever you transmit credit card information and other personal information through our site, the numbers and letters are scrambled using encryption technology, making it nearly impossible for the information to be stolen or intercepted. To protect your security, we do not allow you to store your credit card number from session to session.

In addition, Gridiron Tire's website is verified by sites must employ encrypted data transmission and a secure online payment infrastructure. The seal indicates that Gridiron Tire has chosen the very best SSL and/or payment processing solution to help protect credit card and other confidential information and ensures that all online transactions are protected. The seal also validates a website owner's identity and via their official records confirms Gridiron Tire as a valid business.


Gridiron Tire, like most Web sites, uses a feature of your browser to set a "cookie" on your computer. We cannot tell your name or any personal information about you based solely on the cookie. Unless you specifically tell us your name and other identifying information, we will never know who you are. All the cookie tells us is what functions you perform when you are on the site so that we can keep track of your transaction. A cookie also helps Gridiron Tire note particular traffic patterns on the site so that we can improve what we offer.

Every browser allows you to reject cookies or to choose which cookies you will accept. Rejecting cookies, however, may sometimes interfere with your ability to use all the features and benefits of our site.

Third Parties

On occasion, we provide non-personal, aggregate information about our users to third parties such as manufacturers and business partners. For example, we may inform a tire manufacturer about what other products our users buy. This information will not identify any user personally.

Gridiron Tire offers the benefits of a Tire Road Hazard Defense Program on most passenger tires.  You may choose this option for the benefits of the Tire Road Hazard Defense Program that Gridiron Tire makes available to you while purchasing your tires.   It will require certain personal information, such as your name, address, phone number, email address, vehicle description, tire description, and Tire Road Hazard Defense Program identification numbers, to administer the Tire Road Hazard Defense Program for you. We will not use this personal information except to administer the Tire Road Hazard Defense Program.

Gridiron Tire uses a third-party provider for enabling Gridiron Tire's Live Chat feature. If you are logged in to your Gridiron Tire account and participate in Live Chat, your name, e-mail address and telephone number may be shared with the third-party provider for the sole purpose and limited extent of enabling you and Gridiron Tire to engage in Live Chat. The provider uses various technologies to protect against the unintentional disclosure of your information to anyone. The provider also is prohibited from intentionally disclosing your information to anyone or using it for any purpose other than enabling Live Chat.

Information gathered with this analytics technology may include, but is not limited to, the following: the activity of the site visitor's browser when the visitor is viewing the site; the site path of visitors; general information regarding the visitor's internet service provider and host; and the time visitors spend on the site. Please note that this is not personal information, only general summaries of our visitors' usage of the site. When you interact with the site, we strive to make that experience easy, meaningful, and relevant.

If, during the ordering process, you choose to have the product that you are purchasing shipped to and/or installed by one of Gridiron Tire's independent Recommended Installers, Gridiron Tire will send your Recommended Installer order and shipment confirmation emails that include your name, telephone number, vehicle make and model, order number and the product you ordered.

Outside Links

Gridiron Tire may offer links to other sites. Any time you click on a link and are transported to another site, you should be aware that the other site may have a different privacy policy than Gridiron Tire. We cannot control the policies of other sites.

Modification of Policy

This privacy policy is subject to modification from time to time at the sole discretion of Gridiron Tire. When we modify it, we will post the changes in a revised policy statement.

How Are We Doing?

We value your business and want to earn your trust to continue to do future business with us. If you have comments, questions or suggestions, please let us know at